Novelty Textiles was established by Mr. Pavoo in 1987 with a skeletal staff of four. Today the company has a staff of 450, and stocks products from more than 250 leading textile manufacturers in the country. Heading the operations is Mr. E.P. George, the second son of Mr. Pavoo. A dynamic and energetic entrepreneur with immense foresight, Mr. E.P. George is the driving force behind Novelty's phenomenal success. The company was recognized as the Best Wholesale Dealer in South India by Mumbai Textile Manufacturers Association at the Fashion Honours 2011 gala event. Located in the heart of Ernakulam, the company has achieved a turnover of more than 100 crores, and is targeting 200 crores by 2015.
40/2103, Market Road
Opp. South Indian Bank, Ernakulam,
Cochin-682 035, Kerala, India.
Tel: +91 484 2367968, 2363005, 2370756
Fax: +91 484 2369329
Novelty Clothing Pvt. Ltd. is a name that has
become a synonym for textile trade. With a long
history of nearly a hundred years in the
textile trade, Novelty Clothing Pvt. Ltd. is the
No: 1 textile wholesaler and retailer in Kerala.
Having a showroom located in the heart of
Kerala's business district spread across
50,000 sq. ft. of fully packed space, Novelty
Clothing stocks the widest range of fancy sarees
and dress materials sourced from different
parts of India. Novelty also sells its own range of
women's wear under the brand name of Vismay.